At Watches and Wonders 2023 in Geneva, Rolex once again demonstrates their commitment to crafting luxury timepieces that set new standards in the industry. This latest collection showcases remarkable designs and groundbreaking innovations that are bound to impress both seasoned collectors and casual enthusiasts.

One notable highlight is the return of the captivating turquoise dial that is still very popular because of the Patek Philippe Nautilus Tiffany. Rolex introduces an eye-catching Rolex Oyster Perpetual with a fresh take on the dial, immediately drawing attention with its vibrant and colorful display. The watch is called Rolex Oyster Perpetual ‘Celebration’.

The most distinctive feature of the Rolex Oyster Perpetual Celebration is the presence of multi-colored bubbles in five vivid shades (candy pink, turquoise blue, yellow, coral red, and green) scattered across the dial. These playful bubbles not only create a sense of depth and motion but also function as hour markers, infusing the watch with a contemporary and distinctive aesthetic.

What unites all these elements is the undeniable sense of fun they bring, evoking a joyful and childlike excitement, which reminds me of the Rolex Daytona Rainbow.

This model is available in three case sizes: 31mm, 36mm, and 41mm, allowing you to choose the perfect fit for your wrist.

The retail price for the 41mm reference 124300 is $6,400, but its market price has surged to $28,500, reflecting its high demand and desirability among collectors.

The 31mm reference 277200 retails for $5,650, but trades for around $17,500 on the grey market. 

Now, let's see which celebrities have the fun and playful Rolex Oyster Perpetual Celebration in their collections. I mean, it has been around 6 months since its release, so please don't expect too much.

I wasn't surprised to see Hollywood actor Mark Wahlberg wearing the most-talked Rolex Oyster Perpetual Celebration. His watch collection is incredible, simply insane, with at least 40 luxury watches. It's probably easy for him to acquire new luxury watches like this one. 

Continuously expanding his collection with the latest releases, Mark Wahlberg's extensive and valuable collection of high-end timepieces always impresses with its size and worth.

This picture is actually a screenshot of his Instagram reel that he posted at the beginning of September 2023. 

The latest celebrity spotted donning the Rolex Oyster Perpetual Celebration is Tom Brady, the former American quarterback who dazzled the National Football League for 23 seasons before making a surprise retirement announcement in February 2023.

Throughout his NFL tenure, he served as an ambassador for TAG Heuer and IWC just like Lewis Hamilton. Since his retirement, Brady has been spotted with an array of luxury timepieces, including the Audemars Piguet Royal Oak Perpetual Calendar in blue ceramic, the Rolex Day-Date with a puzzle dial, and now, the Oyster Perpetual Celebration.

His growing collection suggests that his penchant for luxury watches will only deepen.

Footballer Aymeric Laporte was spotted rocking the Rolex Oyster Perpetual Celebration during his contract signing with the Saudi club, Al Nassr, which also boasts Cristiano Ronaldo as one of its stars.

Aymeric Laporte, a professional footballer, has had an illustrious career with stints at Basconia, Athletic Bilbao, and Manchester City before making his move to Al Nassr.

Vivien Rattanasun, CEO of family enterprises like Transportation and Rattana Group Property and Development, showcases her love for design, décor, and timepieces on Instagram. 

A native of Thailand, she imbibed business acumen from her real estate background and is deeply involved in charity, building facilities for underprivileged children. Her global travels enhance her jewelry collection, featuring pieces from Tiffany, Graff, and Bvlgari, and watches from renowned brands like Patek Philippe and Rolex. Frequently seen at high-profile events, Vivien's standout pieces include the Patek 7118/1300R, underscoring her status as a luxury watch aficionado.

In August, she received her new timepiece for her watch collection, the Rolex Oyster Perpetual Celebration.

I must say that Vivien is the rising star in the watch collecting community. 

It's astonishing that DJ Khaled gifted his 3-year-old son, Aalam Khaled, the Rolex Oyster Perpetual Celebration. At such a young age, Aalam may not comprehend the luxury of watches, yet he's effortlessly sporting a piece many await on waiting lists for. What a gesture by his father! What a lucky kid!

Football player for Atlético Madrid, Memphis Depay, was spotted wearing the stainless steel 41mm Rolex Oyster Perpetual with the Turquoise Celebration Motif dial, reference 124300.

Bollywood actor Shah Rukh Khan has an amazing watch collection, and he recently added a Rolex Oyster Perpetual 'Celebration' to his collection.